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Kendall Press Direct Mail Postcards

Kendall Press Direct Mail Postcards

Why not try direct mail postcards?

Direct mail postcards are an easy way to showcase your product or services.  They can be designed in a variety of sizes to ensure that they get noticed in the mail.  You can control the timing of when you want them to reach your customers.  If you don’t have a mailing list, we can help with that.  Just tell us what type of customers you are trying to target, business, residential or both.  The geographic area that you would like to target, the demographics of the people, including possibly age, male or female, income level, etc.  The more that you narrow down your target market, the better results you will see.

Get Measured Results.

Be sure to include a clear call to action on your printed piece. Tell your audience exactly what you would like them to do. Should they give you a call, send you an email, register for your seminar or download a free whitepaper? By including a direct call to action, you will improve your response rate.

You can measure the results from your postcard campaign by setting up a special tracking phone number that will ring to your main number or by creating a unique domain name or Personalized URL (PURLs) for each mailing.  If you offer a discount, you can put a special code on the postcard that the recipient can use when they order online or have them bring the postcard in when they come to place an order.

Social media and web marketing are right for some markets, but the time tested practices of direct mail still generate substantial results. From creative concepts and eye-catching designs, to expert production, mailing list curation, and efficient, effective distribution, Kendall Press can manage your direct mail project every step of the way. Whatever the goal, we’ll help you get the word out and succeed.  If you would like to give direct mail a try, visit our website or give us a call and we will work with you to create a winning direct mail campaign.

Postcards

Kendall-Press-Postcards

No matter what industry you’re in, custom printed postcards are a versatile tool that is sure to impress. Postcards are more than just a way to let your family and friends know that you are thinking about them while you are basking in the sun on vacation.  Think of postcards as mini billboards of marketing.  They are a quick and easy way to reach customers with your message.  Encourage quick action. Give customers a good reason to act now.  Postcards can be used for announcements, thank you notes, product cards, event schedules, RSVPs, invitations, mailings, etc.

Because postcards are available in nearly any shape and size, they provide unlimited opportunities for your business. If you’d like to get creative with a postcard, consider an oversized card, die-cut shapes or cut-outs, rounded corners, etc.  Die-cut postcards, have been proven to increase response rates by 300% or more.

A popular way to use postcards is by creating a series of product spotlight cards. Use them as a creative marketing tool to promote little-known products, or to simply provide convenient take-away information about your top products or services.

Postcards are perfect for direct mail to reach new customers and keep your current customers up-to-date on what’s happening with you.   You can quickly create a postcard campaign without a big investment in time or money.  We can help you design, print and mail the postcards to either your own mailing list or one we can purchase for you.  If you have questions or would like more information about custom printed postcards, give us a call today!