Exhibiting at Trade Shows, Why and Why Not?

All About Trade Shows: Exhibiting

Attending trade shows is a proven method to increase your brand awareness and to generate leads. Like all methods however, if done incorrectly it can also bring harm. In this article we will discuss the benefits of trade shows and also address potential problems that could encourage you to not exhibit at a trade show.

 Importance of Exhibiting at Trade Shows

The benefits of attending trade shows are countless. The straightforward benefits are lead generation and exposure. It’s important to note that most trade shows are not revenue generating opportunities, even if it does happen from time to time. Certain trade shows are more likely to generate revenue, especially if you are well prepared for that purpose, however, trade shows are primarily marketing and networking opportunities. To start off, we’ll identify some common reasons to exhibit at trade shows.

  • Exposure
  • Fresh, Original Content for Your Company
  • Direct Lead Generation
  • Indirect Lead Generation
  • Brand Image
  • New Product Introduction

When talking about Indirect Lead generation, we are led back to exposure. Just being out in the open will get you noticed. Passerbys might not directly convert into leads at the trade show, but because they saw you there, they might turn to you in the future. In addition, if asked by a colleague “do you know a company that does ****” they could recall your name. There are many other examples similar to these that are simply impossible to track. On the other hand, you can also directly gain leads from people who interact with you or participate in some of the lead generation activities you have prepared for the event. For ideas about lead generating activities, you can check out our article on Driving Traffic at Trade Shows, and the section about social media cards in our article about Handouts in Trade Shows.

Customers and potential customers value seeing their company be active. Participating in trade shows is one way to do that. Make sure to take pictures and videos when participating events and exhibiting at trade shows. These original media become a priceless marketing collateral that can be used in countless ways. Having your own original pictures to put on social media, e-mails, reports, brochures etc. is extremely effective. Similarly, these pictures and trade shows can help refine your brand image. For example, if your company wants to be viewed in a green-friendly light, participating in events that are hosted by green companies or have a green-initiative is a great way to spread awareness to your company’s green-initiative.

Many companies have used trade shows to feature new products. This is particular effective as it can be hard to attract customers towards new products. Having your new product out in the open for people to test and see in person is very good exposure for it and can propel the product towards success.

 Criteria for Opting Out of Trade Shows

In a different light, we wanted to address 3 circumstances that are important to consider before exhibiting at a trade show.

  • lack of funding
  • different target audience
  • lack of preparation

Lack of funding and preparation are two separate reasons, however the case they make is a similar one. Both of these can actually hurt your company. If your company is not willing to put in the minimum amount of funding for a decent quality exhibit, you might seriously consider whether or not you would like to go. I have personally seen companies exhibiting with a just wooden table with their name printed on a white piece of paper that was taped to the table. Two booths away was a company with a table cover, 2 standing banners, 5 staff members, promotional products and some other informative handouts. Needless to say the former company did not receive many visitors. In fact I knew two people who attended with the one of their goals being to talk to company A but did not end up doing so. One person said they could not find them at all. This was probably because of how underwhelming their exhibit was. The other person said they were disheartened by their display and looked at other companies instead. This might have been due to a lack of funding, or just that they did not allocate the required time to prepare for the event.

Exhibiting at trade shows can be pricey depending on the size of trade show. Many of those costs however are fixed costs and will cost you less the more trade shows you go to. For example our Trade Show Starter Pack costs $750, which for a small company new to trade shows can seem expensive. However you can reuse the products for multiple trade shows. If you go to 10 trade shows the cost will be just $75 per trade show!

The final point we wanted cover is the target audience. Usually there is some way of knowing some statistics about the expected audience. If the age, or general interest of the audience is much different than what your company usually attracts then you might want to consider if it is worth to exhibit. This is a relatively weak argument as you can still exhibit in these trade shows to increase your brand awareness and chances are you will at least be able to find a handful of people who are interested in your company that will make it worth your time. Ultimately, this arguement is only valid if you are understaffed and really can not afford to spare your resources for an exhibit that is potentially much less valuable in comparison to the other things they could be doing.

This article is part of a series designed to help companies prepare for trade shows called All About Trade Shows. If you have any questions or comments please feel free to leave one below. In addition, Kendall Press offers many services beyond just print material to help you prepare for trade shows and similar events. If you would like to learn more about how we can work together to ensure the best presence for your company, please contact us by clicking on the button below!

 

Have a Question? Contact Us!

 

All About Trade Shows: Handouts

In every trade show, the showcasing representatives should have a specific purpose. That purpose could be just general networking, to promote a new product/service etc. Whatever it is, you can bet that there is some form of handout thatmit tote bags will help you accomplish that goal. We’ve discussed products that can be used as hand outs in previous articles. Click on the links to learn more about these topic and examples from these products.

In this article, we will focus on two examples to highlight how to use handouts. As a general goal, you need to identify your purpose before every tradeshow, and for every purpose, there will be certain types of handouts that are more effective than others. Before we move on, I want to briefly expand upon brochures, booklets and promotional products, some of the most commonly used handouts.

  • Brochures: Best used to outline your company and its products/services. Can also be used to talk about one particular product, i.e. if you wanted to bring attention to a new product, you can feature it on a brochure.
  • Booklets: More commonly seen with rich context. Many of the booklets we print are used to present research. This will be more successful when you are in a trade show where you are expecting people to come to you with a desire to learn.
  • Promotional products: Extremely effective in raising awareness and just reminding people that you are there. (see image above for example tote bag)

Let’s go through the whole process together in this example. Your company is one that benefits greatly from a strong social media presence and is active with original content. You learn that the expected audience in the next trade show you will be participating in is expected to be young adults. Therefore, you identify that your goal is to generate as much attraction to your social media accounts as possible. One handout you may consider is what we call a social media card. Basically, it is a business card that instead of listing a specific person’s  contact information, it lists your company’s social media accounts (example template below). social media cardObviously just handing out social media cards isn’t the most effective way, handouts are only as effective as you make them to be! One common tool that is used is a giveaway. The way it works is that you would have a set number of prizes, and each social media action would put in that person’s name in a raffle a certain number of times. If you value your Instagram presence more, people who follow you on instagram gain 2 entries in the raffle, while people who like you on Facebook might only get 1 entry. One option to create giveaways electronically is through Gleam.

Recently we were invited to a vendor fair by one of our customers. We’ve been working with them for a while so most of their employees already know us. We knew that a decent amount of people there will know about us and our services. Those that do know us however, might not know all of our products and sevices. With that information, we idientfied that the best handouts would be be promotional products and brochures. The promotional products we choose are simple Kendall Press mugs, pens and to-do lists. These products are small, have our contact information on it and will hopefully serve as a reminder that we are there for them if they need us. We also brough in some Kendall Press brochures for the people who are less familiar with us, so that they can have a quick summary of the company and products and services that we have to offer.
brochures

This article is part of a series designed to help companies prepare for trade shows called All About Trade Shows. If you have any questions or comments please feel free to leave one below. In addition, Kendall Press offers many services beyond just print material to help you prepare for trade shows and similar events. If you would like to learn more about how we can work together to ensure the best presence for your company, please contact us by clicking on the button below!

 

Have a Question? Contact Us!

 

All About Trade Shows: Banner Stands

Banners are a marketing tool that is used quite often in various locations. In trade shows however, banners are most commonly used with banner stands. There is an extremely large variety of banner stands in terms of shapes, sizes and types. Even in a trade show setting, there are some banner stand types that are used more commonly than other. In this article we will highlight 3 types of banner stands that will help grow your visibility.

Retractable Banner Stand:

This is our favorite banner stand. It has a sleek modern design that is very appealing. More importantly, the setup and transportation for the retractable banner stand is unrivaled in how easy and simple it is.

When you order the retractable banner stand from us, we fit in the banner for you so that we deliver it to you in the case shown in the video, ready to be set it up just as easily. Most people order a new banner from us when purchasing the retractable banner stand. If you already have a banner you want to use, we will also fit it in ourselves (if the size is correct that is). If you want to change the banner in the retractable banner stand, like many people end up doing for different events, we are also happy to help.

Hop Ups:

Like most of our products, hop-ups can come in different sizes depending on its intended purpose. Hop ups might look intimidating in size, but they are surprisingly easy to set up. You can fit different banners on the hop-ups in case you wanted to change the design for a different event. For trade shows, we provide hop ups like this one that will significantly amplify your presence. The hop ups we supply are surprisingly light, sturdy, and come with stabilizers so that you do not have to worry about the hop up rocking or wobbling. This particular hop-up is 119″ wide,  89″ tall and 19″ deep.

20150814_135215_resized_1

Larger products like these are most commonly used in venues where you are given more room and freedom to dress up your booth. Obviously a hop-up this size will help people find you more easily, but they will also make your booth more visually pleasing. A beautiful background will organically translate your physical presence into social media content for yourself. People generally want to take pictures in the various events they go to. While there are some smaller hop ups designed specifically for people to take photos in front of, having a unique background to your booth will similarly  attract a lot of attention for that purpose. You can also bet that when the venue wants to share pictures of their event, they will choose the more impressive booths to share!

Like we previously mentioned, these hop-ups come in various sizes and styles, one type of hop up that is used relatively frequently is the curved hop up design. Curved hop ups are sometimes ordered solely for their unique look, but they can also have different uses. Smaller, curved hop ups can be used to create a small booth, that is designed for a specific purpose (i.e. lead generation), within your booth. This is understandably more common in larger venues where you are given more space to work with.

Trio Stand

18-1911-product_primary_image

The trio stand is a general example of other types of display banner stands that are available. There are countless sizes available for the trio banner stand and similar, simple banner stands. Some of these types of banner stands tend to be less flexible in terms of the sizes that can fit on them. However, if you have an exact banner size for a specific purpose or already have a banner that you are looking to fit in, then you can not go wrong with these.

 

This article is part of a series designed to help companies prepare for trade shows called All About Trade Shows. If you have any questions or comments please feel free to leave one below. In addition, Kendall Press offers many services beyond just print material to help you prepare for trade shows and similar events. If you would like to learn more about how we can work together to ensure the best presence for your company, please contact us by clicking on the button below!

 

Have a Question? Contact Us!

All About Trade Shows: Table Covers

The easiest way to understand the importance of table covers, is to see a booth or table where the hosts aren’t using table covers. When going to a trade show,  people do judge a book by its cover. If the booth or table that your company is holding  does not look appealing, then you would do well not to expect a lot of people to be interested in what you have to offer. When talking about table covers, that is the absolute minimum that your company should have.

Table Cloth

Halloween Themed Table Cloth Example

Depending on the the event host/venue, you might be provided with a naked table to start your booth. You can accessorize your booth or location as much as you want (within the limits of the venue) depending on a few factors. An example of this is the co-op fairs that Northeastern University holds for companies to meet their students. A simple table with a wooden top is provided to each company, however the quality of the appearance from each company varies significantly. Similarly, the appeal between different companies also varies significantly. Yes, some companies have a higher budget for such events. Yes, some companies will attract more people simply because of their reputation. However, there are people who are deterred from companies they might have been previously interested in, due to their poor showing. On the other hand, people are also more inclined to check out other booths they were uninterested, simply because of their alluring set up.

Table Cloth

A Simpler Table Cloth Design Example

Back to the topic at hand, table covers make sure that regardless of the condition that your table is in, it will still look presentable. There are however, many types of table covers you can choose from. First of all, most table covers are made up of polyester fabric, less common materials are cotton and vinyl. The polyester fabric is machine washable and flame retardant. Depending on the allowed set up and event size, some people opt for a simple, blank (plain) cover to throw on the table that might just be colored to match your company’s color scheme or similarly, a plain cover with a runner along the center of the table’s top, front and back. A common design for table covers is one that lays on the top of the table and covers three sides (front and 2 sides). Table covers that are three sided are referred to as economy, as they are cheaper than ones that cover all sides and are referred to as full. The most common lengths for table covers are 6ft and 8ft, although 4ft table covers are not too uncommon. Some common types of table covers are:

  • Fitted (8, 6 & 4 ft.)
  • Convertible
    • This cover can be used for both 6 and 8ft tables
  • Stretch (8, 6 & 4 ft.)
  • Round (more commonly 30″ and 42″)

There are many ways to design and use these table covers in trade shows, fairs, business conventions, conferences etc. For example, in an event that does not have a lot of space available, you might want to have your table cover include your company logo and motto and have just that for your presence (excluding any print materialpromotional products, etc. on the table). In a location where you are more free in terms of space, you might choose a table cover that aims to compliment your overall station design.

 

This article is part of a series designed to help companies prepare for trade shows called All About Trade Shows. If you have any questions or comments please feel free to leave one below. In addition, Kendall Press offers many services beyond just print material to help you prepare for trade shows and similar events. If you would like to learn more about how we can work together to ensure the best presence for your company, please contact us by clicking on the button below!

 

Have a Question? Contact Us!

 

6 Memorable Promotional Products

When making any product, to make sure it’s efficient in fulfilling what it’s meant for, you need to ask yourself: What’s the purpose of the product? Based on the purpose, certain criteria are set to ensure the success of the product. As you can guess by the name, promotional products are simply marketing products that look to promote your company. However, knowing what a good product is and creating one is a far stretch. For promotional products, you need to consider

  • Who is this being given to?
  • What’s the age group that the product is for?
  • Where are they going to receive the product?
  • Why would they use the product (and by extension make it successful)

Promotional Product Examples

The first two point are correlated and we will address them more when talking about Mugs vs. Water Bottles below. The reception location is vital in choosing what product you will use. The further away from home your target audience is going to receive the product, the easier to transport you want the product to be. Think about someone getting the product delivered at home vs. getting the product from a trade show or convention vs. a student getting the product at a fair in their university (where the assumption is that they would live in/near the campus). The last point is made up of two categories; function/coolness of the product and quality. For promotional products to work, people need to use them. Simply test the product yourself, is it good quality? Do you want to use it? If you don’t have the resources to create a good quality product, it might be better not to have one at all, since you don’t want people to correlate the low quality product with your company. With all the wordy stuff out of the way, let’s get into examples! Keep in mind that as Kendall Press is primarily a B2B company; our examples are going to reflect products that would do well in a Business setting. Also note that all listed products would easily fit in a small bag or purse so that people are more inclined to grab them from your booth or office!

Stress Balls

A very simple product that everyone loves. Even more loved by people working in offices or cubicles! Stress Balls are extremely cheap to order in large numbers, will be used often and hopefully keep your company’s name fresh in your target’s mind.

Promotional Products: Stress Balls

Pens

Need I expand much on this? People always use pens and people always lose pens which means, people always need pens. If you want to really be memorable from a pen though, you may want to to go above and beyond. Design a pen that stands out and properly reflects your company. Take a look at an example of one we delivered to a client who’s in the tech field.

Mugs (or Water Bottles)

Roses are red, violets are blue, we drink coffee (sometimes tea), and so do you. You want to make sure people don’t go a day without seeing your company logo? Print it on a nice mug. Promotional Product: MugsLet’s take a minute and talk about why we chose Mugs and why you might want to choose water bottles over mugs. Both of them are relatively small objects that can fit in a small bag and/or are easy to carry a short distance. If you are dealing with a younger (university age) audience, there are more likely to use a portable water bottle. If you are dealing with an older, working in offices audience, they are more likely to appreciate a personal mug to use at work.

Shirts

Similar to tote bags in the fact that they are extremely customizable and very easy to transport. Make sure it’s a loose fitting, good quality shirt and people will wear the to the gym, at home etc. and hopefully promoting your brand! Note, as the picture suggest, you don’t have to limit yourself to just shirts, hoodies, sweaters, jackets all are acceptable as long as you make sure you keep a balance between where they will be handed out and how hard they are to distribute!

Promotional Product Example: Jacket

Tote Bags

You can fold them and put them inside your bag or you can use them to put all the goodies being passed around so there is no convenience barrier stopping from someone grabbing one. You can also use them at grocery stores. They’re very light, highly functional, highly customizable and very easy to put a large logo on. It’s really hard to go wrong with Tote Bags, especially in the increasingly, environmentally conscious world we live in.

USB Flash Drives

Another product that is extremely functional for all age groups. Harder to customize, but put your logo on it and people will remember you – and your USB – were there when they needed it the most!

Promotional Product: USB Flash Drive

Hopefully, this guide will help you get some promotional product ideas to increase your presence. If you are still lost, need more assistance or just want to leave a comment or question, feel free to leave one below! In addition, Kendall Press provides consulting, designing and printing services to Boston, Cambridge, Belmont, Somerville and the Greater Boston 128 area. We’d love to create your next promotional product with you and of course you are welcome to call us or click the button below to send us an e-mail to ask us a question or schedule your free consultation!

Have a Question? Contact Us!

 

Boston Networking Events – December 2014

Boston Networking Events December 2014 - BostonWharfCo sign ©KeithSpiroPhoto

The weather outside is turning frightful, but networking events in Boston are still ever so delightful! This week, we’re warming up with fireside chats, building bigger and better businesses, and celebrating the holidays early. There’s a lot to like about The Week Ahead!

Jump to:     Monday     Tuesday     Wednesday     Thursday     Friday


Monday, December 15th, 2014

Fireside Chat with HubSpot
Who: Tech in Motion
What: Tech chat with HubSpot VPs
When: 12/15/14, 6:00pm – 8:00pm
Where: 1 Memorial Drive, Cambridge, MA 02142 (Microsoft NERD Center)
Why: Hear from Eric Richards, VP of Engineering, and Brad Coffey, VP of Product, as they talk about living and working all things HubSpot. Q+A and networking to follow.

3D Printing Drones!
Who: 3D Hubs Boston
What: Presentation on 3D printing
When: 12/15/14, 6:00pm – 9:00pm
Where: 315 Massachusetts Avenue, Cambridge, MA 02139 (Middlesex Lounge)
Why: Join 3D Hubs Boston for a presentation from 3D designer Jordan Pelovitz. Find out more about 3D printing in Boston, the future of drones, and check out the latest in 3D printing technology on display.


Tuesday, December 16th, 2014

Building Mobile Apps for Business
Who: Dan Hermes
What: Presentation on mobile applications
When: 12/16/14, 1:00pm – 2:30pm
Where: One Broadway, 5th Floor, Cambridge, MA 02142 (Cambridge Innovation Center)
Why: Discuss the value of mobile applications for businesses large and small, plus explore cross platform development that allows you to reach the most users on the most devices. Hear from mobile app developer Dan Hermes and Full Flight Technology’s CEO Bob Donahoe as they share insight.

Lessons Learned on Scalability
Who: Jana
What: Discussion on best practices for scaling
When: 12/16/14, 6:30pm – 8:30pm
Where: 141 Tremont Street, 4th Floor, Boston, MA 02111 (Jana)
Why: Jana VP of Engineering, Dan O’Brien, shares the Jana experience with building consumer-facing products. Learn best practices for scaling for rapid growth and ensuring a stable infrastructure.


Wednesday, December 17th, 2014

Equity Compensation
Who: McCarter & English LLP
What: Presentation on equity options
When: 12/17/14, 9:30am – 11:30am
Where: One Broadway, 5th Floor, Cambridge, MA 02142 (Cambridge Innovation Center)
Why: Learn the ins and outs of using stock and options to pay for services at this morning presentation with McCarter & English’s Ben Hron. Discover what it takes to put together competitive packages and make an early stage company more attractive to experienced talent.


Thursday, December 18th, 2014

WeWork Labs Holiday Party
Who: WeWork Labs
What: Holiday celebration
When: 12/18/14, 5:30pm – 8:00pm
Where: 51 Melcher Street, Boston, MA 02210 (WeWork Boston)
Why: Don your ugliest holiday sweater and join the fun at WeWork Labs night of holiday cheer and networking. Check out the soon to be opened WeWork Labs space, meet participating mentors and entrepreneurs and celebrate the holidays.

#BNT48
Who: Boston New Tech
What: Tech product showcase
When:12/18/14, 6:00pm – 9:00pm
Where: 155 Seaport Boulevard, Boston, MA 02210 (Foley Hoag)
Why: Get an insider’s look at innovative and exciting technology being created right here in Boston. Meet founders, developers, and network with Boston’s startup and tech communities.

Don’t see what you’re looking for?
Have an event coming up you’d like us to share?
Click Here to Email Jason

 

Jason, for the team at Kendall Press

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Boston Networking Events – November 2014

Boston Networking Events November - MGH RedLine photo ©KeithSpiroPhoto

This week, we’re building up business connections, exploring options for non-profits and discussing the economy around the world. There’s a lot to like about The Week Ahead!

Jump to:     Monday     Tuesday     Wednesday     Thursday     Friday


Monday, November 17th, 2014

Implications of the Bubble Economy
Who: Global Development and Environment Institute
What: Presentation on business forecasting
When: 11/17/14, 4:00pm – 5:30pm
Where: 160 Packard Avenue, Mugar 231, Medford MA, 02155 (Tufts University)
Why: Economist Robert Ayres discusses the basis of our current bubble economy and offers insight into new approaches for economic growth. Identify unique connections between drivers of economic growth and find out more about Ayres’ prediction for the future of business.

CMS Panel Discussion
Who: 501 Tech Club Boston
What: Panel discussion for nonprofits and tech
When: 11/17/14, 5:30pm – 7:30pm
Where: 1 Broadway, 5th Floor, Cambridge, MA 02142 (Cambridge Innovation Center)
Why: Find out how to get started with Content Management Systems during this discussion on available technology. Learn about platforms like Joomla, Drupal, WordPress and Squarespace and find out which is best for your needs.

Global Entrepreneurship Week Kickoff Reception
Who: Northeastern University
What: Kickoff event
When: 11/17/14, 6:00pm – 8:00pm
Where: 40 Leon Street, Boston, MA 02115 (Northeastern University Visitor Center)
Why: Northeastern University invites you to join them for the official opening of Global Entrepreneurship Week 2014. You can find a full list of events for this week of discovery by clicking here.


Tuesday, November 18th, 2014

Investing and Doing Business in Bulgaria
Who: Invest Bulgaria Agency
What: An introduction to Bulgaria
When: 11/18/14, 5:30pm – 9:00pm
Where: 40 Edwin H Land Boulevard, Cambridge, MA 02142 (Royal Sonesta Hotel)
Why: Find out why Bulgaria represents a strategic site for conducting business in Europe. Hear from a variety of presenters as they share insight into the unique value Bulgaria brings to the world of international business.

The Future of Mobile
Who: Canadian Entrepreneurs in New England
What: Panel discussion on mobile
When: 11/18/14, 6:00pm – 8:30pm
Where: 1 Broadway, Cambridge, MA 02142 (Cambridge Innovation Center)
Why: Hear from a trio of Canadian entrepreneurs as they share their experiences building mobile focused companies in the Boston area. Learn best practices for building a strong mobile presence and network with the local technology community.

Cryptocurrencies
Who: swissnex Boston
What: Panel discussion on cryptocurrencies
When: 11/18/14, 6:00pm – 8:30pm
Where: 420 Broadway, Cambridge, MA 02138 (swissnex Boston)
Why: Hear from a panel of Swiss and American industry experts as they discuss the details behind cryptocurrencies and their increasing use. Q+A and networking reception to follow.


Wednesday, November 19th, 2014

Launch of the US-Taiwan Business Club
Who: Taiwan Economic and Cultural Office in Boston
What: Organization launch and networking
When: 11/19/14, 2:30pm – 5:00pm
Where: 20 Sidney Street, Cambridge, MA 02139 (Le Meridien Hotel)
Why: Learn about the new US – Taiwan business club launching in Boston at this introductory event. Representatives from around the world, including leadership from Taipei and Massachusetts, will share their experiences building international business relationships.

Mindfulness and Multiculturalism
Who: Lesley University
What: Lectures on diversity in business
When: 11/19/14, 5:00pm – 6:30pm
Where: 10 Phillips Place, Cambridge, MA 02138 (Lesley University)
Why: Find out how a mindful approach to business can have a positive impact in our globalized society. A diverse group of speakers offering presentations open to the public.


Thursday, November 20th, 2014

What You Need to Know about Incubators and Accelerators
Who: Northeastern University
What: Information session on incubators and accelerators
When: 11/20/14, 12:00pm – 1:30pm
Where: 360 Huntington Avenue, Boston, MA 02115 (Northeastern University)
Why: Explore the opportunity presented by incubators and accelerators for early stage companies. Find out how to choose best fits as well as how to maximize your company’s prospects of being accepted.

Levo Your Brand!
Who: Levo League, General Assembly Boston
What: Panel discussion on branding
When: 11/20/14, 6:30pm – 8:30pm
Where: 51 Melcher Street, Boston, MA 02210 (WeWork Fort Point)
Why: Successful business owners and industry leaders discuss best practices for developing your brand and finding success. Get inspired, get answers to your own questions, and get your marketing into high gear.

Don’t see what you’re looking for?
Have an event coming up you’d like us to share?
Click Here to Email Jason

 

Jason, for the team at Kendall Press

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Boston Networking Events – 10/27/14 through 10/31/14

Boston-Networking-Events-October2-KeithSpiroPhoto

This week, we’re exploring creative workspaces, the importance of customer success and every angle of growing a company. You don’t want to miss The Week Ahead!

[Read more…]

Boston Networking Events – 10/20/14 through 10/24/14

Boston Networking Events October - Charles River Canoe and Kayak photo ©KeithSpiroPhoto

Take a look around…you might be surprised by the opportunities you find in the heart of Boston! This week we’re helping you accelerate your sales, build stronger teams, and plan for the future of business and Boston. There’s a lot to like about The Week Ahead!

[Read more…]

Boston Networking Events – 09/29/14 through 10/03/14

October Networking Events - Pumpkin Photo ©KeithSpiroPhoto

Contrary to popular belief, you will not turn into a pumpkin if you network past midnight. That’s why in this edition of our networking event roundup, we’re bringing you to events all day, all week. Check out the latest in healthcare, the greatest in design and enough innovation to power an entire city. All that and more is in store for The Week Ahead!

[Read more…]